With its current line of demolition and recycling products, Demarec has been active at the top of the market since its foundation 22 years ago, by supplying top quality products and using innovative techniques. This led to an average more expensive product, but for the professional user this was and is very profitable. That’s always the philosophy of Demarec has been based on quality and performance. But given the developments in the market, Demarec has decided to launch a new product line aimed at the middle segment: the Demarec EcoLine. Although the Demarec EcoLine is competitively priced, no concessions were made to quality during development. it was an absolute prerequisite that it was a ‘genuine’ Demarec product, both in terms of quality and design. Main focus was to develop a product with a more favorable end price for the customer.